"All of the sites owned by Automatic Media will share a common advertising sales force, technology and administrative resources, a move that should cut costs and increase the efficiency of individual sites. The Webzines will maintain their distinctive brand names and editorial voices, though they plan to weave hyperlinks to each other throughout their respective sites."

"Automatic Media doesn't expect most of its growth to come from hiring teams of high-paid journalists and writers to expand editorial operations. Instead, the company plans to place a growing emphasis on user participation in discussions about the stories and columns on Feed, Suck and other editorial sites. That approach, aimed at attracting advertisers as the user base grows, has the double advantage of being highly interactive and relatively cheap."

"The Web is not a mirror of the print industry, that's why advertising is not so important. The unique thing about the Web is that it's interactive. We all know that. The challenge is to squeeze quality, high-integrity writing out of the readers, and present it back to them with your seal of quality. That's a much employing writers and running ads as the print industry does.

I was disappointed to see that Automatic Media is using SlashDot-style conferencing for the Suck-Feed combination. I strongly believe this is the wrong approach. Better to start new Sucks and Feeds using the traditions of sarcasm and literacy that each of these pubs have done such a great job of starting."